There are five main ingredients that make up the sale of your home:

 

LOCATION:

We usually cannot move a home!  To coin the favorite phrase of appraisers:  "Location, Location, Location."  The pricing of your property must reflect its location.

CONDITION:

The upkeep and presentation of your property is crucial to obtain the highest value for your home in any given market at any given time.  The pricing of your property must reflect its condition.

PRICE & TERMS:

Price is the number one factor in the sale of a home.  A property is really only worth what one person is willing to pay another to gain ownership of it.  Price must be in direct relationship with the other four ingredients and it is the most important of all!

THE LISTING AGENT:

To produce more showing and sale results, interview agents and find one that is friendly, enthusiastic, and flexible.

MARKETING PLAN:

Successful home sales require a specific marketing plan prepared by the listing agent before the home is listed.

You Control Four of These!

When the above ingredients are in agreement, we have a sale!  If just one of them is out of line it will take a longer time to sell, and the more ingredients there are out of line, the longer it will take before the sale of your home takes place.

 


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Windermere Real Estate
41-990 Cook St., Bldg, I, #801 • Palm Desert, CA 92211
Phone: (760) 574-9382 • Fax: (800) 756-2794